PHO the Masses!
Several weeks ago we were mentioned in a great article in the OC Weekly. It touches on our key vision in starting this concept. We wanted to create a brand that would be able share Vietnamese food and culture to a broad audience. By using quality fresh ingredients, a fast casual dining format (order food first at the counter), focused energetic ambiance and selecting highly accessible locations we plan to be the first Vietnamese fast casual restaurant chain! The article in question is below and is a great read!
Take a look and let us know your thoughts below in the comments!